Fun Ho! History

Lincoln Toys

1946.
This was formed by Mr Lincoln Laidlaw who took over Messrs Higgins and Clotworthy. They pioneered the making of hand bag frames, and there was a good demand, and though the Australian market was also tapped, the work was seasonal, and to fill in the slack period.

In 1948, the company made its first 'Lincoln Toy'... a Gyroscopic spinning top! In 1954, a property on Great South Road was purchased and added to in 1958, and again in 1959. "Boy! Oh! Boy! -- A Lincoln Toy!" was a well known catch phrase, and their brands of toys, including the ill-fated, die-cast 'Matchbox toys', later called Mini Models, made by BRENTWARE were well known. Die-cast Micro Models of MATAI fame and others from all over the world were in popular demand for many years.

In 1983-4, they joined with SCOTT GROUP LTD AND P.C.HENDERSON NZ LTD.







Visit the National Toy Museum in Taranaki




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